ROI Model Development

Jump Start Your Sales

These days more than ever, customers and clients demand a measurable return on their technology investments. No longer does the general fear of falling behind impel companies to invest in new technology. They need to see the numbers. And a well-structured ROI model, backed up by reasonable assumptions, is the best tool for helping a prospect "sell" your product internally.

Our Process

There are five steps to our financial modeling process. During the entire process, we work closely with you and your financial executives so that you have a visceral grasp of its inner workings.

1. Interview Internal Team to Determine Potential Sources of Value

At the most basic level, all value-drivers cause just two types of benefits: cost reductions and revenue increases. We start our work by interviewing you and your internal team to determine what you think are the most important sources of value to the users of your product or service.

2. Market Interviews to Validate and to Expand the Sources of Value

Ultimately, prospects - not vendors - are the ones who must be confident in the veracity of a source of value. By interviewing customers and prospects, we validate and expand your list of drivers to the set that will gain the highest degree of acceptance in the market. These interviews will also explore the values of the assumptions used in the model (see Step 4).

3. Develop Basic Model Structure

Once we understand the key drivers of value as seen by customers and prospects, we put together the basic model structure. Although it lacks any automation features (see #6), it will have all the functionality of the final model.

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